Your content is your message to your clients and can be a force for customer conversions if done correctly. Consider hiring a expert content writer to get on track and develop the right content.
The right content in the right place is important for google and customer conversions.
Some content is permanent, versus some is temporary
Bottom line great content is critical to marketing your business.
If you and your team is repeating the same message.
Then digitize it.
Video, Search, Mobile, Social, Web, none of it works if you don’t have proper content.
Having great content can literally help you from achieving no results to average results to incredible results.